
ABOUT
Hi, I’m Jeff Gaines.
I’ve spent much of my career exploring a question that shows up everywhere: why do we sometimes act against our own best intentions?
It’s there in the conversation we put off, the habit we keep returning to, and the certainty that we’re right—until someone helps us see something we missed.
For 30 years, my work as a facilitator and speaker has given me opportunities to explore that question with people in organizations ranging from Salesforce and Adobe to Pfizer, Merck, and the U.S. Army. The Three Drivers grew out of that work: a way to make sense of the interplay between habit, emotion, and logic.
The same curiosity runs through my TEDxAlbany talk and Never Enough Nation: Managing Your Health, Wealth, and Stress, which I co-authored with Jim Sorensen. These questions reach into how we spend our time, what we pursue, and what feels like enough.
My style brings together everyday stories, humor, and questions that invite us to take another look. There’s a lot to learn in the moments when we recognize ourselves—and can laugh a little about being human.
